AI Insights · Timothy · January 2022
Top 5 Business Apps in Australia Q4 2021
In Q4 2021, the top 5 business apps in Australia showed varied performance in terms of downloads, revenue, and active users. Here’s a detailed look at their trends.
In Q4 2021, the performance of the top 5 business apps in Australia on a unified platform (iOS and Android) was diverse, reflecting different trends in weekly downloads, revenue, and active users. Here’s a closer look at the data from Sensor Tower.
LinkedIn: Network & Job Finder experienced a steady increase in weekly revenue, peaking at approximately $124K in mid-October. Weekly downloads saw a slight increase initially, peaking at 12.1K in the week of October 18, but then declined to 8K by the end of December. Active users showed a decline from around 674K to 592K throughout the quarter.
Invoice2go: Easy Invoice Maker showed fluctuations in weekly revenue, reaching its peak of approximately $66K in mid-December. Downloads were relatively stable with a notable spike to 3.3K in the week of December 13. Active users increased from 13.2K to a peak of 15K in mid-December, before ending the quarter at 12.3K.
Invoice Simple: Receipt Maker saw a consistent performance in weekly revenue, peaking at $34K at the end of November. Downloads varied, with a high of 2.8K in mid-October and a low of 720 in late December. Active users also showed a steady presence, starting at 16.8K and ending the quarter at 14.9K.
Adobe Acrobat Reader: Edit PDF maintained a strong weekly revenue, peaking at approximately $40K in mid-November. Downloads were highest in mid-October at 16.8K, and active users remained robust, peaking at 681K at the end of November before closing the quarter at 594K.
iScanner: PDF & OCR Scanner had a stable weekly revenue, peaking at $27K in late September and early October. Downloads saw a peak of 6.8K in mid-October, but gradually declined to 3.8K by the end of December. Active users showed a slight decline from 29.5K to 25.3K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed information and trends, visit Sensor Tower’s platform.